The so called Web 2.0 is the medium where readers are also writers or, in a more general sense, consumers are also producers. Every single comment you leave on a blog is content you produce and use to expose yourself while, hopefully, contributing to the whole online community one crumb at a time.
While probloggers build monetization and authority strategies for blogs and internet media sites, millions of other people just share their pictures in social sites like flickr, videos on youtube and so on.
The curious thing is that, to a certain measure, people are more interested in spontaneity than production. The fact that most people on the internet have access to rather advanced technology, makes it less interesting to see the technology by itself and more interesting to focus on each one’s perspective and enables people to use the technology to share those unique skills and ideas each one has.
Michael Martine would go as far as to say:
Over-analyzing before you begin is the best way to kill something before it even has a chance. Just go for it.
But of course you can’t do anything if you can’t handle this technology, so here is a quick guide of interesting stuff around the web, either if you want to be a web video entrepreneur or if you just want to share videos with your friends
How do I make a video easily?
The straight answer would be
- Get a webcam
- Configure it
- Make test videos (and don’t bother to edit them)
- Make a real video
- Upload it and spread the word
It is a little rude to put things like that, but it can actually be that easy. Check Michael Martine’s post to read details on each of these points
How do I create a video show?
Well, if you want to publish a videoblog, then you have to start to concern about other things like giving your video posts a sense of sequence and identity. In other words, you need to think of it as a show.
Youtube isn’t probably the best tool. You’ll need a system that offers you more that merely hosting your videos, you’ll need a system that allows you to host your show. That means, hosting a series of videos that have a chronology, and help you build and maintain your show’s identity.
I found the Blip.tv service very good for hosting a show. They accept most video formats and they won’t resize your video, so you can actually put online a show with the resolution you need.
How do I do live broadcasting?
If you want to create a live show and keep the archives, then you can use Ustream.tv. Ustream.tv is free and allows you to create a program based on live broadcasting and all you need is a camera and a microphone connected to your computer, and your webcam counts.
How do I create a videoblog?
Is nice to have a show at Blip.tv or similar service, but you’ll like to have your own webpage for that, won’t you. Not only a static page, but you’ll like the videos to be displayed on it just like a blog and you want a feed for it so people can get your podcast directly from iTunes.
There is a very nice and easy to follow tutorial on Freevlog that helps you with most of that.
You can learn more at Blip.tv Learning Section, they will even help you monetize your show.
How do I create a screencast?
Screencast are videos of your computer screen taken just like old fashioned screenshots, but animated. You can watch these two I made, to get the idea.
Screencasts are videos just like any other, so the only question that remains unanswered is how to record one.
There are a lot of screencast options avaliable out there and some of them are free.
As a Mac user, I personally have been playing with three
- Is distributed free, handles screencasts beautifully but doesn’t record sound. It is ideal if you want to add sound in post production or if you want (or don’t mind) to record sound separately. You can use Audacity for that either in Mac OS, Windows or Linux.
- Screencast-o-Matic is a java appication that runs online. No need to install anything, is platform independent and is fully featured. Works like a charm and you can use it wherever you are, even on a cyber cafe in the middle of nowhere. They will even host your video if you want, but you can also export it as a .mov to your computer. The downside is that you can only record in either 640×480, 800×600 or 1024x768px and if you chose to host it with them, they’ll downsize it to a max of 800x600px
- Jing is exist in Mac OS and Windows flavors and is a cute little application that sits in your desktop and allows you to record upload and share screencasts from a simple and intuitive interface. It is made to work together with screencast.com, but you can also configure it to share files in any server (or your local computer) via FTP. It also handles snapshots and uploads them directly to flicrk, or any ftp server of your choice.
If you’d like to see a longer list of software available to other platforms, you can check this one. This is where I learned about Jing and copernicus, but I haven’t tested any of the Linux and Windows options yet.
Ok, ok, ok. Not everyone wants to be the star of her own show. Some people just want to use the power of video to show someone distant a screencast and make her understand things as if she were there.
Jing is a tool that allows you to do just that!
By clicking on the little icon that might stand on your desktop (if you want it to) you can start recoding and immediately upload it. You don’t need a blog or any production. All you need to do is create a screencast account of configure an FTP you have. It will automatically give you embedding code and urls for agile publishing or sharing.
And, hey, why I am explaining this? There is a video that show it much better.